Monsoon Company is a software development company based in Berkeley, California that boasts an impressive client list of HP, Genentech, Wells Fargo, and most recently, TOMS. TOMS is much more than just a popular shoe and apparel company. TOMS is a charitable movement that goes above and beyond to make the world better for those in need.
To further spread the word about the One to One movement and keep their active community informed, TOMS approached Monsoon Company to build a beautiful and powerful mobile app. Monsoon Company decided to use Parse for their mobile backend for simple integration of push notifications, user login, social sharing, data storage, and more. With the mobile app, a user can shop, upload photos in his or her favorite TOMS gear, keep up to date with the TOMS One for One™ movement, and virtually try on sunglasses.
Monsoon Company CTO, Andrew HunzekerHesed says, “Parse freed us up to focus on creating the best app for our clients as opposed to the nuts and bolts of backend development”. Beyond the need for a beautiful customer facing application, TOMS employees needed to be able to create, schedule, and send push notifications to users of the app without having to consult with an engineering team. Andrew and team were able to create an elegant interface so that anyone on the TOMS marketing team could easily manage their Parse-powered push notifications and keep everyone in the TOMS Tribe up to date with the latest news and initiatives.
“Parse frees us up to focus on creating the best app for our clients as opposed to the nuts and bolts of backend development.”